Official AI is igniting the next creative renaissance by empowering talent to control, protect, and monetize their identity within generative AI. Through a deep tech marketplace, creators can seamlessly search, license, and authenticate pre-cleared publicity rights for use within their preferred generative AI platform. PSL partnered with Mūdita Ventures and founders from Google Widevine to identify and recruit the ideal founding team, composed of Dave Siegfried as CEO and John Pletka as CTO. Together, they bring the expertise in intellectual property, licensing, and security required to successfully build this pioneering marketplace for the creative industries.