Dance Church is a joyful, inclusive approach to fitness — through dance.
After admiring the incredible brand and movement that Kate Wallich built with Dance Church over the last decade, PSL partnered with her to turn Dance Church into a technology company. We dedicated the same resources we do when we co-found any company: business, engineering, product design, recruiting, etc. to build and launch the Dance on Demand product. We worked closely with Kate to identify and recruit the perfect business partner for her: Clara Siegel, Dance Church’s fantastic new CEO.